前身金东方留学
20多年留学经验
发布时间：2016-07-11 点击：2034次
项目：社交媒体与移动营销专业【MS in Social Media and Mobile Marketing】
佩斯大学社交媒体与移动营销专业开设在Lubin School of Business商学院下面，要求申请者必须具备本科学历要求或同等学历要求，申请者需要修满30个学分。
MBA and MS degree programs $1,195 per credit
PRELIMINARY SKILLS AND PREREQUISITE COURSES (0 - 6)
BUS 043 Business Writing 0 credits
MBA 642 Marketing Management 3 credits
MBA 646 Data Analysis for Decision Making 3 credits
REQUIRED COURSES (12 CREDITS)
MAR 635 Business Research and Survey Methodology 3 credits
MAR 646 Social Media and Mobile Marketing Strategies 3 credits
MAR 692Q Research Project 3 credits
MAR 648 Foundations of Social and Mobile Technologies 3 credits
OR IS 676 Foundations of Social and Mobile Technologies 3 credits
SPECIALIZATION COURSES (18)
MAR 620 Consumer and Organization Buying Behavior 3 credits
MAR 643 Interactive and Direct Marketing 3 credits
MAR 645 Advertising and Sales Promotion 3 credits
MAR 649 Digital Marketing 3 credits
MAR 673 Customer Intelligence 3 credits
MAR 695 Marketing Internship 3 credits
IS 613 Database Management Systems 3 credits
MS项目注明仅春季和秋季学期申请，秋季学期推荐申请截止日期是8月1日，春季学期申请截止日期是12月1日。
该项目要求申请者必须具备本科学历要求及研究生院规定的常规申请材料（个人简历、PS、GMAT/GRE、2封推荐信、正式成绩单）。国际学生还需提供语言成绩，TOEFL总分不低于100分。具体材料如下：
★成绩单official transcripts from all colleges and universities they have attended
★个人陈述a personal statement
★GPA：3.0+
★语言成绩：TOEFL总分不低于100分，IELTS总分不低于7.5分。
★ GRE成绩或GMAT成绩a GMAT or GRE score report
★ 两封推荐信two recommendationsn
★ 简历Resume
★申请费：70美元
学校官网：http://www.pace.edu/lubin/ms-in-social-media-mobile-marketing
编辑：sunshine
