前身金东方留学
20多年留学经验
发布时间：2016-08-25 点击：3105次
罗切斯特大学市场分析硕士（MS in Marketing Analytics，缩写MSMA）属STEM项目，为期1年，共需修够34个学分，要求申请者本科毕业，拥有商学、经济学或数学背景。
申请条件：
| Undergraduate GPA: | |
| Middle 80% range | 3.0 - 3.9 |
| GMAT: | |
| Middle 80% range | 640 - 740 |
| GRE: | |
| Middle 80% range | 310 - 324 |
| TOEFL: | |
| Average | 105 |
| Work Experience (Years): | |
| Average | 0.8 |
| Middle 80% range | 0.2 - 2.0 |
申请截止日期
市场分析硕士项目秋季学期有5轮申请，截止日期分别为10月15日、11月15日、1月5日、3月15日和5月15日。如考虑奖学金授予，建议尽早申请。
| FULL-TIME MS PROGRAM APPLICATION DEADLINES | ROUND: | APPLICATION DUE: | NOTIFICATION BY: |
|
Full-time Fall Entry |
Round 1 Round 2 Round 3 Round 4 Round 5 |
October 15 November 15 January 5 March 15 May 15 |
December 15 January 15 March 20 April 30 July 1 |
课程设置
Students who study on a full-time basis complete the program in 11 months.
| Required courses: | |
| GBA 463 | Economics and Marketing Strategy for MS Students |
| GBA 464 | Programming for Analytics |
| GBA 462R | Core Statistics for MS Students Using R |
| CIS 417 | Introduction to Business Analytics |
| MKT 412R | Marketing Research Using R |
| MKT 414 | Pricing |
| MKT 465A | Marketing Projects I |
| MKT 436R | Marketing Analytics Using R |
| MKT 412R | Market Research Using R |
| MKT 465B | Marketing Projects II |
| MKT 451 | Advanced Marketing Analytics |
|
MKT 437 or MKT 439 or CIS 442E |
Digital Marketing Strategy or Advanced Pricing or Data Management for Analytics |
|
MKT 440 or CIS 418 or CIS 434 |
Pricing Analytics or Advanced Business Modeling or Social Media Analytics |
| MGC 401 | Communicating Business Decisions I |
| MGC 402 | Communicating Business Decisions II |
| MGC 403 | Communicating Business Decisions III |
| MGC 411 | Communicating Business Decisions IV |
费用
2016 - 2017 Tuition
| MS in Marketing Analytics | $63,000 |
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